It is true that the dynamic digital market, demonstrated by Alphabet's excellent results, creates a favorable context for initiatives like the TikTok gala. However, it is excessive to say that these results directly 'realize' the event, as if it were an inevitable consequence. TikTok's decision is primarily a strategic initiative specific to the company, influenced by its expansion objectives in entertainment. For example, regulatory challenges or local content constraints could jeopardize the event, regardless of Alphabet's figures, highlighting the complexity of decision-making factors.